PP 516: Get Out of the Technical and Back Into the Content with Kevin Koskella

“One of my main values in life is to have the freedom.”

You wouldn’t think that an activity such as swimming could provide an online business opportunity, but Kevin Koskella built a membership site and made a living off of it. In addition to the membership site, Kevin is the Founder of Work Hero, a company that takes the technical tasks in running a business off your plate so that you have more time to do what you love in your business. Join Kim and Kevin as they reflect back on the beginning of their businesses, discuss his process of starting an agency, and how important delegation and sleep are to being successful.

Highlights:
01:00 The unemployable
07:21 Running a business instead of being an employee
15:20 The creation of a great team
24:31 Work to accomplish, not to just work
30:02 Hiring process
39:32 Do not sacrifice sleep
42:59 Targeted audience

Connect with Kevin

Website: https://www.triswimcoach.com/
               https://useworkhero.com/
LinkedIn: https://www.linkedin.com/company/use-work-hero/
Twitter: https://twitter.com/triswimcoach?lang=en
Facebook: https://www.facebook.com/useworkhero/

Resources:

Books:
Work the System by Sam Carpenter
The E-myth by Michael E. Gerber

Quotes

08:23 “One of my main values in life is to have the freedom.”

48:06 “It took me a while to really get this, but not to chase money…ever.”

Episode Transcription