PP 665: How to be Healthy Productive with Dr. Anthony G. Beck

“You need to be self-centered. People need to invest in themselves… You are a single entity and you need to find out what’s going on with you and then make those decisions based upon what makes you unique.” – Dr. Anthony G. Beck

This week, Kim and Dr. Anthony G. Beck reveal the secret to true productivity. We’re not talking about software, and plug-ins, and complicated tech stuff. We’re talking about creating an environment conducive to productivity and prioritizing your health. Everybody is telling you how to be healthy, whether directly from a health coach or indirectly from advertisements and social media. The thing is, the only way for you to be healthy is to understand what your body needs and the context around your lifestyle. If stress, anxiety, or depression is getting the best of you, listen as Dr. Beck discusses 4 factors you need to consider before you resort to medication. Also, find out how to determine which diet is best for you, why exercise and play is crucial to being functional, and what misconceptions about health have misled most people for so long. Of course, health is not limited to your physiological make up. Rediscover activities that deserve a sweet date on your calendar. Your well-being is an investment that guarantees the highest ROI. So don’t go for the bandwagon. It’s a personal matter. Remember: Taking care of yourself is taking care of your business.


02:35 Engagement, Management, & Leadership Skills At Home
12:30 Balanced Protocol
19:19 Don’t Just Exercise, Go Play
30:24 Nutrition & Business
39:49 Stress Sores
45:44 Schedule Naptime
49:43 Different Mechanism Of Testing
56:50 Find The Right Health Coach

What's the difference between selfish and self-centered? Tune in as @thekimsutton and @DrAnthonyGBeck discuss why you should invest in yourself and in your health, and how to address your needs with it. #positiveproductivity#podcast #health #positiveenergyClick To Tweet

Inspirational Quotes:

05:30 “Everything is an opportunity.” – Dr. Anthony Beck

19:23 “Go play, because working out doesn’t do anything great for the brain.”  – Dr. Anthony Beck

20:21 “Don’t take with you what you’re trying to learn to mitigate.”  – Dr. Anthony Beck

24:36 “If your body and your health isn’t there, then none of that stuff matters at all.”  – Dr. Anthony Beck

33:50 “Don’t be that fly trapped behind the screen, motivated as hell, but just lack direction.” – Dr. Anthony Beck

48:34 “Instead of using negative energetics in the environment, use positive ones.”  – Dr. Anthony Beck

56:34 “Don’t live vicariously through other people. Don’t do things based upon presuppositions.  – Dr. Anthony Beck

01:02:47 “Everybody is a category one, you need to learn to be not selfish, but self-centered.” – Dr. Anthony Beck

01:03:01  “People need to invest in themselves… You are a single entity and you need to find out what’s going on with you and then make those decisions based upon what makes you unique.” – Dr. Anthony Beck

About Dr. Anthony Beck:

Dr. Anthony G. Beck has practiced Functional Medicine for over 25 years. He doesn’t merely manage diseases, he helps people resolve them. Dr. Anthony is dedicated to empowering individuals with knowledge that identifies and addresses the true causes of illness through a groundbreaking whole-system medicine approach called Balance Protocol which allows you to understand how your own unique biochemistry holds the keys to moving you to ultimate wellbeing. Dr. Beck believes that you are the one and only person who is in control of your health and wellbeing. He believes that you have a biochemical individuality and genetic uniqueness that sets you apart from every other human being and only by embracing yourself as a category of one will you be able to rid yourself of what is preventing you from living a life full of vitality. With extensive education in many clinical disciplines such as Functional Medicine, clinical nutrition, systems biology, epigenetics and nutrigenomics, he takes a dynamic approach to assessing, educating, and working with his patients to achieve their highest levels of wellbeing.



Kim Sutton: Welcome back to another episode of Positive Productivity. I am so thrilled to have you here today. And if you’ve been listening for a while, which I sure hope you have been, you have heard the struggles that I’ve gone through with my health as it related to sleep deprivation, stress and how I wasn’t always aware. You may have heard about how I tried the keto diet for a while thinking, yeah, I can lose weight if I eat better. And in full disclosure, I was eating like, insert your word here, I’m going to leave it clean for kids. But there’s so much more that goes on behind the scenes, behind the skin, I should say in our bodies. And today’s guest, Dr. Anthony Beck and I are going to dive in. Dr. Anthony, I’m so excited to have you here. I was sharing a little bit with you in the pre chat just of what I’ve experienced, but I can’t wait to hear what you’ve seen with clients or with patients.

Dr. Anthony Beck: I’m glad to be here. Thanks for sharing your loved ones with me, that’s always awesome.

Kim Sutton: Listeners, Positive Productivity is not about perfection. I jumped into the room and I realized, oh, my gosh, I do not have my earbuds with me. I have three out of five kids home sick today, and my couch ate my earbuds.

Dr. Anthony Beck: Wow. There you go. Get out of jail free card.

Kim Sutton: Yeah, it’s sort of scary though in my house to go underneath the couch cushions. But let’s just transfer that though over to the bodies. I mean, sometimes, it’s scary to go underneath our skin and see what’s really going on behind the scenes. Like what you think is the case often isn’t.

Dr. Anthony Beck: That’s it. It’s funny because I do have a training program, I have a preceptorship so I train other physicians all around the world. No matter what culture they’re in, or what country or time zone, we all have the similar challenges. It’s the funniest thing ever so the struggle is real. But what happens though is that I have a couple of princesses at home myself, assumed to be seven and a three year old. It’s helpful to be three miles from Disney. But the thing is, they’ll come in on the calls and stuff like that too and grab this, and take off with this or just an exploratory thing. It’s always fun, but those are the things that really matter. I always turn those into little gifts, little moments instead of more stressors. So I dig it.

Kim Sutton: Absolutely. I have one that will be seven this year as well.

Dr. Anthony Beck: And I have a 20 year old though now, and she’s off.

Kim Sutton: So you have that span just like our house. My husband’s oldest, I think she’s gonna be 21 this year.

Dr. Anthony Beck: Nice.

Kim Sutton: And my oldest will be 18 this year, so I totally feel you. And then my youngest, they’re twins, just turned five.

Dr. Anthony Beck: Well, mine are all girls. I’m 20% chick officially, that’s just kind of how that works.

Kim Sutton: Do you allow them to put makeup on you?

Dr. Anthony Beck: Oh, goodness, no, there are some limits to things.

Kim Sutton: However, they have managed to clip barrettes in his goatee until he cut it off so that they could no longer do it.

Dr. Anthony Beck: Nice. Well, I can’t say I haven’t had a bow in my hair.

Kim Sutton: Yeah,. Well, unfortunately, right there, the youngest is three. The twins are boy, girl. And there’s a good 10 years before the next older one. So poor little guy, he sees the girls getting their nails done. My husband had to put his foot down, he’s like, no, no, no. But we found him out in the living room a few times putting on his sister’s dresses just because he wanted to play princess with them.

Dr. Anthony Beck: Well, one of the things I’ve learned to do is substitution. So like the things we talk about in business, how do we always talk about things like engagement, management, leadership skills and stuff, and then kind of new to the scene a few years ago came the concept of gamification, what I always do is I’ll just do a little NLP pivot with my girls and we’ll turn other things into games. It’s like, well, instead of putting on makeup, let me show you guys how I do. Let’s use some lotion, like I have this stuff, and then mornings or they’ll come in there, can I have some lotion? They’ll see me as kind of doing my routines. It’s fun. The thing is that everything’s an opportunity. I, at least what I say when I’m working with patients and stuff is to take our kids and leverage them. Like they try to do us, we leverage them into things that we can kind of get away with or want them to do,. Get him involved in cooking and prepping. And in the grocery store, putting things in the cart. So everything’s a step to kind of glean them into a place to where they’ll make better health choices out of it. So my brain is kind of wired like that. I’ve got this deep conspiracy theory going on in my home.

Kim Sutton: I’m curious when you say lotion, is it sanitizing lotion?

Dr. Anthony Beck: Oh, heavens, no, we don’t use any of that stuff. The funny thing about the hand sanitizer, it’s glycerin based and bacteria love that. It’s literally food for bacteria. It’s not an effective mechanism, it’s just a security blanket for people. So whenever you see all that, it’s actually just adding more junk, toxins and chemicals to your hands to carry around, just go wash your hands.

Kim Sutton: We have never invested in it, and now I’m happy that we haven’t.

Dr. Anthony Beck: Don’t spend over that.

Kim Sutton: I felt guilty for a while putting the kids into daycare just because there’s that mommy guilt. I mean, I’m at home working, why can’t the kids be at home with me? But I have to tell you, it was a blessing for all my kids who went through daycare because they got all of the germs out of the way in daycare. And then when they started school–

Dr. Anthony Beck: It’s so much better for them. I’m telling you, that’s the true herd immunity. Injecting things into your kids certainly is not, get them around other kids, get that petri dish going, they’ll be fine. They’ll absolutely be fine.

Kim Sutton: I got some awesome videos out of the consequences of daycare. I mean, boogies flying out of the nose while I’m trying to do a live video.

Dr. Anthony Beck: Oh, my goodness.

Kim Sutton: Yeah, those things that you can’t believe you actually caught on tape.

Dr. Anthony Beck: Oh, my God. I do a lot of live streaming. My princesses pop in on that kind of fun stuff too. But it’s the fun thing. I like the day in New York, you call your podcast Positive Productivity. For me, when I think of stuff like that, I mean, you said it’s not being perfect, it’s a journey, it’s an evolution, it’s a process, little things come into play, and that’s what I really try to do. Work with patients to work into things that will increase their productivity, but also pay off in their health as well. You can kind of get some bogos, somehow get ones, it makes all the difference in the world when you just change your perspective on that. And that’s why the same thing as my kids and my family, they’re all part of me, the reason why I do everything. So it’s kind of like the little outtakes when your dog will pop up or something. And people eat that stuff up so I embrace it.

Kim Sutton: Oh, my gosh. I was just sharing about that on a video last week. My first, I started my business in 2012. The first client who was ever interested in hiring me wanted to do a Skype call. And at that time, I had no idea that Skype could be audio only. I think we were in a small apartment, we cleaned up the whole living room so the laundry baskets were at a view talking on video. And the guy, as soon as we came on, he’s like, Oh, I wasn’t planning on video, but that’s fine. Well, he just kept on talking, talking, talking, talking. All of a sudden, I see in the view of me that two of my cats had entered the room, male and female. They were both fixed, but they forgot they were fixed.

Dr. Anthony Beck: Oh, my goodness, that is brilliant.

Kim Sutton: Right there over my shoulder, they do their thing. The guy just kept on talking.

Dr. Anthony Beck: So many jokes, I can go around with all that story.

Kim Sutton: He’s like staring off to space, monologuing, telling me all about him, not even looking so he missed the whole deed. Oh, the cats went on their way, and I got the project.

Dr. Anthony Beck: That’s wonderful.

Kim Sutton: Yeah. Yeah. But I love what you’re saying. If we work into it instead of working against it. Yeah, they are just the small shifts.

Dr. Anthony Beck: Yeah. And the cool thing is there’s just so much to discuss, so much to learn, it can really be overwhelming . Kind of went back through a lot of your podcasts and listened to some of your previous guests, when you start looking at some of these many topics, there’s just a lot to it. My message has always been to fellow entrepreneurs. I own four companies and I read a lot, I do a lot of things. But one of the things recently was talking about taking care of yourself, taking care of your business. And the thing for me though is those interruptions that we have in our day, in our calls and stuff like that. Those are the blessings because they actually give us that pattern interrupt to where we can just take a break for a second. So whenever I can, I wouldn’t say look forward to them interrupting the flow state. But when they do, I have myself mentally anchored to just embrace the moment and just kind of go, okay, that was a good thing to get my brain out of my prefrontal cortex and shift it, and stop being so booger summed about them. I just roll with it. When I’m talking to various patients or students of mine, if they appreciated it too, then we can kind of get back to it. It’s amazing how it refreshes the mind right there in the moment having those things.

Kim Sutton: Absolutely. I have a confession. My daughter wanted to, she’s a kindergartner, she wanted to sign up for Girl Scouts so I took her to the first meeting. They mentioned just sort of offhand that troop leaders are parents, so they’re always looking for parents to lead. And the first thing that came to mind, which I sort of wish I could go back for a month and kick that version of me in the butt was, hey, if I’m a troop leader, I can help decide what day the meetings are going to be and make sure it fits my schedule.

Dr. Anthony Beck: Yeah. As a former Scoutmaster, I was there for seven years.

Kim Sutton: So I raised my hand. I became a coach troop leader, I had no idea how much work it was. Thankfully, the other leader has OCD, and I say that in a good way. She has been all over it. Like a Pinterest board already has, like 4000 ideas of what we can do this year. But a couple weeks ago she said: “Hey, can you take care of the next meeting?” Honestly, I had not run one meeting yet. She had done them all. It’s like, yeah, I’ll take on the next few months. For those of you who are in America, and I think girl scouts actually extends beyond America, we are in the midst of the cookie season while we’re recording this. I am not a cookie manager, I am not in that part at all. I had no idea how much goes into selling Girl Scout cookies.

Dr. Anthony Beck: Yeah, I know.

Kim Sutton: So it was my job to organize the one that’s tonight. Of course, I waited until noon yesterday to look up what we were doing because like you were just saying, you welcome those interruptions. Well, my husband serves as a great guard to make sure I’m not interrupted. I didn’t put the interruption into my own life to make sure, Hey, we better make sure that we have everything that we need. But it’s nice that tonight, I have that pre scheduled interruption, I’m getting out of the house.

Dr. Anthony Beck: Yeah. That’s good too because that kind of stuff develops, I’m a big fan of productivity and, and outcomes when you’re juggling the problems. Because as clinicians, I know for me in all my preceptees, the thing is that we’re in charge of another similar thing, but with higher stakes, if you will. So we’re charged with dealing with everybody’s problems and all their challenges because they all contribute to their status of their health. So there’s a tremendous amount of call to us as clinicians to what I say, live life in balance. We have to practice what we preach and do all that kind of stuff. But if we didn’t have those struggles and those challenges, then we’d be really duplicitous or not true to what we’re having other people do. So basically, we’re serving our prerequisites. So again, same kind of thing, I just changed the frame on that and just go, well, what this is part of what we experienced so that way we can help to educate and motivate other people to just look at it in a different different way, make better choices. The method that I use is called balanced protocol. It’s a framework. It’s a way to navigate through all that stuff. And when you have systems in place, it doesn’t make it simpler. Not to put my wife as a part of the system, but she’s a part of the system. So she runs interference for me too. Like for instance, I have my cleaning crew here at the house this morning. They scheduled this morning, and she knew to go ahead and check my schedule. We all live off of my schedule, my calendar. We put everything in there. And yeah, so she knows, she caught it before I was like oh, yeah, that’s right. So they’re gonna be ringing the doorbell, banging and all this stuff to clean. She ran interference for me, but it’s so nice to have that system in place and have that support from spouses. Same kind of thing. I’m with you on that.

Kim Sutton: Positive Productivity podcast is doorbell, tornado sirens, demolition derby, dogs, cats and kids friendly. So life happens, I just need to flow with it. And yes, the tornado drills and the demolition derby have been–

Dr. Anthony Beck: Been featured on the show?

Kim Sutton: Yes, they absolutely have. I had no idea how close I lived to the fairgrounds until I was trying to record over one. A couple months ago, November, December 2019. I don’t like to date this, but I just want to give context to listeners. I made an appointment with my primary care physician who I would have to say is probably the best that I’ve ever had. Because just to give you a context, the first appointment that I went to, I expected to be in and out in 1015 minutes. But he came in, he sat down, he’s like, tell me about yourself. I knew my schedule was packed, and I just shook my head in disbelief. I was like, what? Well, I like to know my patience. So tell me who you are. And then it’ll be like an hour and a half appointment, which shocked the heck out of me.

Dr. Anthony Beck: Oh, yeah.

Kim Sutton: But I know that I found a winner there. Well, I went in a few months ago, 2019 was a fun year, if I can put it that way. I honestly wanted to get a referral to a psychiatrist to get some anti anxiety medications and he refused. What I walked out on was a prescription to exercise for 30 minutes a day, five days a week minimum.

Dr. Anthony Beck: There you go. So I’m talking about an old school guy, an older fella?

Kim Sutton: No, actually. Well, I’m 40. I would have to say that he’s probably right around my age as well.

Dr. Anthony Beck: Oh, nice. Oh, boy. There’s so much more to that. I think that’s a really good parlay into a discussion here about that, in general, because that’s where my passion really is. I work with a lot of high performance people, entrepreneurs. You talk about being a victim of chronic idea disorder, right? You get this absolutely everywhere. I call it my four factors. You’ve got environment, lifestyle, mindset, and nutrition. Those four factors are really, if you break them down and identify those things that you can avoid any need for medications, it’s totally true. I mean, we have medications. I’m an integrative medicine based physician, but at the end of the day, they’re just band aids, and they have a lot of downside to them. So you gain one thing just to be troubled with another. Because anxiety or depression, those are, I like to add the word feelings. So feelings of anxiety or depressive feelings, because we can’t measure them at all. They don’t show up in any lab, they don’t show up in any diagnostic device, they’re all between your ears. They aren’t because you have a SSRI, or antidepressant, or deficiency, it’s not where they’re from. They’re kind of self induced, and you can change them. But there is a lot also to consider when people take a look at things, particularly nowadays, as you know, the digital age moves forward and we get more population density, and then technology goes up. You’ve got all these exterior energetics in that environment, that first factor, so everybody’s all Wi Fi connected, you’ve got a bluetooth keyboard, a bluetooth mouse and a Wi Fi connected computer, and then you got smart home stuff, and you got your nest, and you got your rain, and everything is all this. And then you’re wearing the stupid Apple watch and all this stuff. So you got all those energetics. Those are all microwaves, the radio frequency. So those are just banging on the physiology, right? When you work, you’ve got that lifestyle which would be in the next factor of how you schedule your day and make time for self care. Those pattern interrupts we were talking about a little bit earlier.

Kim Sutton: Yeah.

Dr. Anthony Beck: Time with the kids, and time to breathe, time to move and to exercise. And then sometimes, people take that to the extreme and think that you have to do all this flipping tractor tires and tons of kettlebell swings and workouts of the day, and all this other kind of crazy stuff. And then they don’t realize they’re putting taxation on them even more, demand on a weakened system as opposed to playing. The big thing is, I tell people that instead of working out 30 minutes a day, every day, I would say, go play because working out doesn’t do anything great for the brain at the same time, but play does. When you play and you got kids, you’ve got that built in. So if you can get the exercise and the mind part at the same time, you get that there’s another bogo. That would be an improved prescription, I would say.

Kim Sutton: I love that you’re bringing that up, because the first day that I was trying to exercise, and I did push through my 30 minutes, but I was trying to dual purpose it with reading a personal development book. I love reading personal development books, just need to say that. I’m learning to enjoy exercising, and I was riding a recumbent exercise bike, but putting them both together, after 12 minutes, I was like, this is hell, how am I gonna get myself back on this bike again?

Dr. Anthony Beck: Yeah, I always suggest that you don’t. Because if the other one doesn’t take you with you, that is what you’re trying to learn to mitigate. So in other words, the same thing when it comes to these digital devices. I see people in the gym on their phones lifting and doing stuff, I don’t go in gyms anymore, those are just, oh, man. I was a personal trainer for 12 years. Believe me, I ran many gyms back in the 90’s. But knew all those digital devices in that metal box and all that? Oh, heck no.

Kim Sutton: Yup.

Dr. Anthony Beck: But the point is, I definitely suggest people don’t. And the fun thing about playing, because when you’re playing, you get to use all four limbs, if you’re doing it right. And the thing is, that precludes you from having your phone in your hand, or books, or getting your brain stuff. I mean, really get into it. And bless your doctor’s heart. It’s great that they gave you that prescription. But oftentimes, this is what happens, they’ll say that they’ll send you off into the [inaudible] world, which is dark and full of tears. And the thing is they don’t tell you how to exercise. They don’t give any caveats or framework. They go, we’ll go exercise, like that equals thing, like that’s a definition. And what will happen is people will go, okay. Well, I’m exercising on the recumbent bike, but I’m bringing my books with me. So a little adjustment layer.

Kim Sutton: Yeah. Well, the next day, I left the book aside, and I put on my favorite music. I love how you brought up gamification earlier. My husband is a video game designer, I am a gamer.

Dr. Anthony Beck: Nice.

Kim Sutton: Yes. And that’s not the play that you were talking about, but I totally get it. I’ve gamified my exercising, and getting to the next level in my life. Like, I realized that I need to hit a number of experience points every week if I’m going to reach the next level. But anyway, it’s my next level playlist. Listeners, if you’re interested, I’ll put a link in the show notes. But I was totally jammed in, and then my kids heard the music and they came out, they pulled out my yoga mat and they’re over there with my hand weight, and it was a lot more fun. But I was supposed to make an appointment to go back and visit the doctor again later. One thing I also want to say is that when I was there he said: “How many hours are you working a day?” I looked at them and said: “Oh, I don’t know. 16, 18?

Dr. Anthony Beck: It’s easy to say, how many hours?

Kim Sutton: Yeah, exactly. And he’s like, how many days a week are you doing that? And at that point, I was working away out of a bad client relationship. I was like seven. He’s like, Okay, well, there’s a problem there. Just like you were saying, I mean, Kim, you’re not giving yourself a chance to wind down because every day is the same thing. Take back your nights, take back your weekends. Last night, I crashed. I told my husband: “I just want to take a 20 minute nap. It’s 10:00 o’clock already, okay. Just let me take a 20 minute nap.” He’s like: “Are you serious? You fall asleep hard.” And that’s exactly what happened. But then I woke up at 5:00 o’clock this morning completely refreshed because I didn’t force myself to work through exhaustion.

Dr. Anthony Beck: Yeah. Well, the thing is, that’s exactly right. But some people can’t get in there because, like for instance, they’re trying to take a nap or sleep, and they’re staring at digital devices which have a very potentially toxic light spectrum. A lot of blue in there, disrupts some things, and they get their wifi going, and then their air circulation, and their oxygen saturation tends to be poor. So again, that’s what I was talking about the environmental factors that business people and drivers like us are exposed to, we have to realize that. We talk about various tools, software’s and all kinds of little things, and our zaps, and the stuff that gives us more productivity, but my message to people, create an environment that’s much more conducive to productivity. You got to think about the air you breathe, the light that you see, the sound and vibration that’s in there, the EMF and those kinds of things. It’s every bit as important as your operating hardware and software for how you do it to run your business. Because if your body and your health isn’t there, then none of that stuff matters at all. I think that’s the biggest missing thing. You got all kinds of gurus out there that [inaudible]. I want to start a couple of hashtags of, hashtag say Gary Vee and hashtag say Tony Robbins, because they just look like hell. Just absolute hell, hell hell. They just do. I mean, they got the raccoon eyes, and I appreciate the message, if you will. I can be critical of them because both of them just wouldn’t give a damn about what I would say. Okay, well, great. Well, let’s talk about it. 

So the thing is, I mean, that’s going to come at a very terrible cost later. So I tell people, you can be a driver, be very dynamic, and work on your business, and do those 16 hour days that we all like if you also invest in yourself and these other things. But learning that is one thing, and then implementing is another. So the framework of it is really, really fun. Because if you correct these things in your environment, you’ll return on that investment immediately. I mean, if people just learn how to do breathing exercises, change there, and I’m not talking about Wim Hof and your butt off of me because that’ll get you in trouble. If you don’t correct in your ambient lighting and stuff to use, the equipment that you use, and get rid of all the microwaves out of your environment, and then stay hydrated while you’re doing these things, movement, and things of that nature, it’s a dynamically different beast that you create when it comes to stuff and you’ll actually become far more productive. You can work less and do more fun stuff.

Kim Sutton: What do you do about kids who like to crop test cats who need kitty litter boxes?

Dr. Anthony Beck: Well, we keep them in a different area. Don’t put them in your bedroom. Don’t put them in the kitchen. Laundry rooms are good. Entryways are good. Like going to the garage, that kind of fun stuff.

Kim Sutton: Yeah, I’ve been trying to. We’ve been sorry, this is so inappropriate. These kids, I don’t know where they get it from because they don’t get it from me. But they think it’s just funny. Little ones, especially to walk up to you fart and then keep on walking.

Dr. Anthony Beck: That’s always a crop dusting. Like, I do exactly what I do.

Kim Sutton: Yeah, for those of you who’ve never heard it, that’s what it is. I didn’t teach you that, your dad didn’t teach you that, where the heck are you learning this stuff? I’m like, ah, I’m glad my office isn’t its own room. Because I know my husband is dealing with that all day, every day. We actually, if any other parents are dealing with this, this is one thing that I got out of scouts. We have a gem jar for one of the daughters, and we’re going to pick up two more jars and some more gems for the other two. But when they do good things, they get another gem added to the jar.

Dr. Anthony Beck: Oh, nice.

Kim Sutton: The goal is to get to 20. But if they do something like crop dusting, they’re gonna get a gem taken out of the jar.

Dr. Anthony Beck: Nice. Exactly. The back end we say

Kim Sutton: These entrepreneurs, we need to have gem jars to earn gems for taking care of ourselves.

Dr. Anthony Beck: That’s it.

Kim Sutton: And when we get to 20, because we’ve had this jar in our house now for two weeks. We need to go turn it in today, and she hasn’t hit 20 yet. She’s a good kid, but I wasn’t going to reward her for everything. Some of these things are just to give it, Oh, did get a gem for saying sorry to my sister for hitting her? No. Can you please set the table? Do I get a gem? No, a gem is earned when you do something–

Dr. Anthony Beck: Above and beyond the norm.

Kim Sutton: Exactly. I think we need to do the same thing for ourselves. And then when we hit the goal, we trade it in. I mean, there’s total gamification, but that’s what makes it so fun. So I love how you brought up to earlier the raccoon eyes. I was going through my Instagram feed over the weekend. And scrolling, scrolling, scrolling down my feed, and I saw this huge difference between my raccoon eyes of late 2017 to mid 2019 when I started shifting my business to even recent pictures.

Dr. Anthony Beck: Wow.

Kim Sutton: I’m not using filters, but I can see the huge difference from sleeping more. Kicking out the clients who are super stressful. Changing my diet. I literally told my husband that if I never see another cold cut sandwich or hot dog ever again in my whole life, I will be so happy. So he’s when he finally got through him, salad, Kim, eat salad.

Dr. Anthony Beck: I call that swinging the pendulum. So the thing is, I’ve been at this for a quarter century. The thing for me is I’ve worked with just 10’s of thousands. And the upshot is, as I see people do that, they’ll go and they’ll try the keto, or they’ll try the carnivore, or they’ll try the vegan or something like that. All these different constructs of diets. And they all forget about themselves. It’s kind of like, you know what? I need shoes. I’m gonna just go by and get a box of shoes, and we’ll try them on. Well, the thing is you got to size on how you’re going to use them, right. Is there a purpose? There’s all these what I call fractal micro niches or different things that are, like inclusionary or exclusionary criteria. So when I see people do that from nutrition, and particularly business people, because remember, they’re all about systems. They want to be efficient, they need strategies, a little bit of tactics. We talk about all these self help things and all these products stuff, but no one’s really talking the call to action. I haven’t seen it. And anybody doing it, they just say, exercise, eat well, eat healthy, do all these kinds of things. It’s very superficial. There’s no real mechanism of showing you how you are a category of one, how your unique biochemistry and biochemical individuality,. You’ve got your genetic uniqueness and those things within your environment, and you’re translated through your lifestyle and your mindset. Determine how and what you should be eating, not just some type of presupposition like, oh, this is healthy or not? Or other people are doing this, or this is whatever the digital marketers are driving funnels to, and get your free keto recipe guys, and you should be doing this because it’s for weight loss and for cognitive health. 

Every one of those diets that are out there, from all these folks that are, you can tell them all because they’re all selling supplements, collagen, protein, bone broth and all that kind of fun stuff and don’t eat lectins. But if you buy my product, you can eat lectins, that kind of thing. What happens is none of them are giving any differentiation of the individual to their said recommendation. They’re just saying everybody should eat this way because it’s presupposed based upon their storytelling that it’s healthy. And this is where the rubber really hits the road. People are creating tremendous downsides in their physiology, and then they come to me and my clinician teams to correct it. And when they realize, holy crap, maybe if I should have just quantified, then I would have saved myself a lot of trouble. And that’s true. You can only do that through proper functional lab diagnostics. You have to take a look at the biochemistry and the biomarkers that are going in there. People manifest problems in their gut, and they’ll just begin to treat their gut by going, well, I’m gonna eliminate dairy, and gluten, and nuts, and seeds, and then they just randomly go after as opposed to taking a look, take some samples. We can go with pee, we can go with blood, we can go with poop, we can go saliva, we can go hair, there’s a lot of stuff that we can figure out those key performance indicators of what you’re doing. So the reason why I brought this diatribe up here is because when I hear stories like you guys, that’s where my WHY kicks in my passion of going, listen, guys. I appreciate you wanting to do something different, that’s wonderful. But don’t be that fly, trapped behind the screen. Motivated as hell, but just lacks direction. They came in as one little hole, they got themselves into this trouble, they can’t get out because you’re bouncing around and doing a bunch of stuff, and collecting all the pills, potions and powders in that little cabinet by the refrigerator. 

Every sales funnel that comes across your Facebook feed, or whatever comes in your email sequence, those pipe dreams doesn’t mean you’re doing stuff. And more times than not, it’s actually cutting down on productivity robbing you of your health because you got all these competing systems, so you gotta stop that. Take that little breath, calm down and go, okay, this is all about me. I’ve got multiple factors that need to be determined. The only way you can do that is to properly assess what’s going on in your physiology with objective data labs. That’s the critical thing. So if anybody takes on anything, why I love to talk about these things on these types of shows, podcasts, on stages and stuff, because I do a lot of public speaking, and the thing is, the message is, Hey, listen, guys. You are an individual, your business is different. We always want to talk about our USP. Guess what? Your USP is internally too, and it’s a byproduct of what you’re putting into it. You got to quantify these things. It also leads people to a lot of dogmatic stuff. I’m not a big fan of cold cuts and hot dogs, myself either, but I’m not afraid to get down on a little bit of it from time to time. It’s really about when I say context, context, context. You have to take a look at where you’re at, the context of that, and locally within that environment, the context of what your biochemistry is inside of you. And then of course, another context would be, what your skill set is? What is your level of education? What are your resources and things of that nature? Does that make sense?

Kim Sutton: Oh, absolutely. Now, at the risk of offending some people I must say, my husband is from a total blue collar family, and was raised in a trailer. I mean, he was raised in this, I will never touch one of these, I will never touch one. Peanut butter and bologna sandwiches. Oh, he loves them. He introduced them to one of our daughters who loves them. It just sounds so disgusting.

Dr. Anthony Beck: Where is he from? Where’d he grow up?

Kim Sutton: We call it. Springtucky, Ohio, it’s actually Springfield, Ohio.

Dr. Anthony Beck: Oh, yeah. Right on the border.

Kim Sutton: We’re just a little bit west of there now. It’s just a mix. And again, for anybody who might be listening from Springfield, I would realize that there are some nice pockets, I just haven’t really seen them yet.

Dr. Anthony Beck: White bread, bologna and peanut butter a bag away.

Kim Sutton: But it’s truly like a mix between the ghetto and the steaks. That’s what he was raised with, so it’s the fall back. He knows how to make an inexpensive, completely unhealthy meal.

Dr. Anthony Beck: Well, the thing is that, and I get it. I’m from North Carolina, and I grew up in a single wide trailer. We were poor, the day is long, we used to do white bread and you have slice your own bologna. So you got you get that big old tube, that meat tube, and then you cut it. And then we would do that, of course with nannies, and we bought my step dad’s loved jalapeno. So we would do that, we used to call them barn burners. So we live, instead of using like lettuce or anything like that, we will put a layer of jalapenos on a big slab of bologna on white bread. I can’t say that hasn’t traveled down my rooter to the tooter a couple of times growing up. But as of today, I’m not dogmatic about stuff. I mean, how I had a couple Krispy Kreme Doughnuts yesterday. But the end point is–

Kim Sutton: A mere human?

Dr. Anthony Beck: Absolutely. I get down people, oh, my god, the lectins, the poo fuzz, the glutens, the sugar, it literally is the poster child for supposedly what you know everything is. Now, I don’t do a lot of that. I say, I’m lovely and delicious. I’m the healthiest person that you know. I don’t have a health complaint in the world. But we have to recognize where people are at. But at the same time, you can’t be dogmatic. You can’t say that you can’t have some of those things. It depends upon what you’re doing, but you can’t make those decisions without what I call my Q square, M square, my qualification, quantify, measure and monitor. So you have to know what’s going on because disease never sends you a notice in the mail that it’s coming. You don’t get the memo. There’s no email. And all of a sudden, you take a seemingly healthy person that went and they just go, boom, something happens. So if you want to do a peanut butter and bologna sandwich on some white wonder bread, that’s really going to be determinant upon those four factors I’ve talked about earlier. And if you basically have the affordance to do that, I don’t go all of a sudden, it sounds disgusting.

Kim Sutton: If it’s your comfort food and you love it, go for it.

Dr. Anthony Beck: It shouldn’t be a daily or weekly thing.

Kim Sutton: Exactly.

Dr. Anthony Beck: You just kind of have some controlled burns.

Kim Sutton: Well, I am about two months out now of eliminating alcohol from my diet, and a month out of eliminating soda. My husband drinks Mountain Dew like it’s water on the day. One of the things I’ve realized finally, now in my late 30’s, early 40’s is that I can control myself, and I can influence, somewhat pretend to control my children. I mean, we feed them so they don’t get soda. But my husband has to make his own decisions. I can’t control what he ingests. But for me, I realized that I was medicating my stress with alcohol.

Dr. Anthony Beck: Yeah, sure.

Kim Sutton: Which I wasn’t doing anything for my stress. And at the end of–

Dr. Anthony Beck:  The rebound is terrible.

Kim Sutton: Yeah. What I faced was that, at the end of each of the last two years, and this is the only time that it’s ever happened in my whole life. The end of the last two years were extremely stressful. And both years, I got horrible kidney infections. I had never had a kidney infection ever before in my life. But at the peak of the stress, bam, kidney infection. But I wasn’t–

Dr. Anthony Beck: Want to go out and blame it on the microbes, no.

Kim Sutton: Yeah. I wasn’t treating the stress, though. I was treating the symptoms of the stress, but I wasn’t working on eliminating the stress.

Dr. Anthony Beck: Right. And then the other thing is, remember, it’s cumulative too. The thing is when I talk about stress, I say stress sores because we have psychological stress. But some of those exterior energetics when it comes to poor air, poor light, EMF, those are stressors too. You’re not necessarily feeling them, or contributing to them, or they’re adding to the symphony, that is the taxation that’s on you , in your business mind, your business environment and your home business, alright? So those things people have to not take for granted, they’re extremely powerful. Because I tell you, if you really want to kind of get an idea, a little epiphany, I think we can all agree that if ever we want a vacation, what are we going to? What are we escaping to or running to? Well, we think of things like beaches, what do you have there? Oh, fresh air, correct light, nice water, you’re getting away from digital stuff. So in other words, it’s funny that we kind of missed that. That we forget that the stressors that are in our environment, things that we just call stress and mitigate stress, we’re thinking of it all up in our brain. What about the rest of the body? What about your organs, and your liver, and your pancreas, and your girly and guy parts down below? You’re getting irradiated all the time and just being affected by things within your environment that people just have to start taking into consideration, because your brain is going to be responsive to that a lot. I mean, it’s huge. The brain patterns, we know we’ve put the EEG’s on and you can see when you turn on certain energetics or do certain things that you’re going to have an influence on your emotions and your ability to perform in your business.

Kim Sutton: Mm hmm.

Dr. Anthony Beck: Totally true. There’s missing things out there. But again, that doesn’t mean I’m not ever gonna stay at a hotel somewhere which is, Oh, man. I laugh at that because when we travel, I don’t do much travel or anything like that, or any events, or speaking or stuff like that.

Kim Sutton: I do events, and I do speak. I just need to say, my husband and I have been married almost eight years, we have yet to take our honeymoon, and we’ve even joked about just going down the road to the $35 a night motel just to escape from our children.

Dr. Anthony Beck: Make it that easy for him.

Kim Sutton: But we don’t need to spend a lot of money. You actually just made me realize that I need to redefine what my dream vacation looks like because it used to be sitting on a beach and having the bar boy come out with a tray on to the beach with me, whatever it is, but I’m committed to being alcohol free forever now. Now, I’m envisioning the hammock with a nice pillow on the beach, just sleeping. Seriously, I just want to sleep.

Dr. Anthony Beck: Yeah, absolutely. Well, go for it. Put it down on the calendar, that’s your purposeful action, either you didn’t get it on there and make it happen. If you talk about it, you have to hold yourself accountable. Put it on the counters, pick a time and stick it there, the only way to fly.

Kim Sutton: Yeah. We got married on a Saturday, and we were back at work on Monday.

Dr. Anthony Beck: I understand how that goes. Well, I’m on my second go around, I had to upgrade from the previous regime.

Kim Sutton: So did we.

Dr. Anthony Beck: We had a whirlwind honeymoon. It was pretty good. We did a little bit different, but everyday is a honeymoon for me. My wife, she is just the bomb.com. She is absolutely marvelous. We make sure that we schedule in back to that calendar, our date dates, that’s one thing that’s absolutely critical for us. And it’s really simple. We live here in Central Florida so we’ve got all kinds of state parks, springs and all that kind of fun country stuff. So yeah, we’ll go around a kayak, and we’ll go down the river a little bit, or we’ll do different things of that nature. And one thing, I’ve never told about this but since it’s just us talking. But I laugh at it because there’s a store called Home Goods, and there’s so much cool stuff at Home Goods. So literally, one of the things we did is we actually realized how much we both enjoyed going in there and just finding random stuff for the house and whatever. It’s not like going to Walmart. But anyways, you go to Home Goods and you find all these cool things. So literally, one of our little trips was, we did a sweep of Central Florida and we hit all the home stores. We went to the store and said, hey, listen, we’re all of them? We got the whole list, and we literally did this big old track around Central Florida. We had all these Home Goods, and of course, we had to take the truck.

Kim Sutton: Whoo, that is so funny.

Dr. Anthony Beck: I’m with you. So in other words, I know we think about beaches, but we achieved the same kind of thing. We got away, we didn’t answer emails, we talked, we had a good time, you stopped for lunch, you ate good stuff, you found little holes on the wall and you did some shopping. So the take home here is, these are the kinds of things that people need to understand. You just gotta do it, it’s just as important as anything else. If you don’t, all this grind in the hustle is for not, and that’s where your body just will break down. The stressors are massive. You can do some pattern interrupts and really change a lot just by being consistently scheduling into your calendar to go do those things.

Kim Sutton: If you’re listening with kids in the car, this would be a good time to turn down the volume just for a minute, but we are actually looking forward to the twins going back to school or going to school in the fall because they will be in kindergarten all day. And we’re already planning afternoon nap time, quote, naptime. It might actually be sleeping. It very well may not be, but with this many kids, by the end of the day it’s like, well, at least I’m like, I’m tired, leave me alone. Just leave me alone. But afternoon nap time, whether we sleep or not, midday break before the kids get picked up, no kids interrupting. I gotta go pee, I puked in my bed again, just that type of fun stuff. But also Wednesday, we’re going to do our Wednesday lunch dates, or are going to do our Wednesday lunch dates because the kids who are in school right now, they get jealous when they come home and they see the takeout. You’ve got that. I mean, it’s not a bad takeout. If we got Chipotle midday and the ones that are at school don’t get it, you’re so rude. But now, we can just get out for a little bit, not have to pack up extra kids to go with us and save a whole ton of money.

Dr. Anthony Beck: Yeah,. My thing is, for us, because we homeschool. Those little times to get away are really great. But the kids are watching is really what it is. What I was gonna say is, it’s just all these little things that we’re doing. Because I know I’m a byproduct of how I grew up, it’s amazing, I’m not messed up as a soup sandwich. I recognize certain patterns that we did or not did. I consciously, I think on purpose, put these things into action points that we do, but not make it overwhelming. We don’t need a system for everything. Well, it’s a system, but not overly complicated. So for me, though, what I’ll do is I’ll just double stack. When I do my little afternoon nap, because I love a nap. When I say nap, sometimes it’s a coffee nap. I’ll actually have a cup of coffee, and of course, a very special coffee that I drink, and then then I’ll lay down. So that way, I’m actually calling it a coffee nap. I don’t go that deep into it. So for me, it’s about a 25, 35 minute, little power down C-3PO.

Kim Sutton: Do you wake up totally refreshed?

Dr. Anthony Beck: I’m not groggy or anything, that’s the cool thing about the coffee nap. But also, I have a sound device that I put on my ankles and wrists. So I’ll put a certain vibrational frequency into the money while I do that too. So yeah, I’m basically stacking various things. Man, it’s amazing. Again, instead of using negative energetics in the environment, use positive ones and just push it into you. What you can do with a 30 minute midday nap is, oh, my goodness. That thing is just so refreshing. That is something that people, if you haven’t done it, again, schedule in your calendar. Like literally, your calendar should go off like you’re looking at your clients like, boom. Me time, naptime, meditation time, whatever the hell you want to call it.

Kim Sutton: Mm hmm. Yeah.

Dr. Anthony Beck: My point is, get the kids doing it too. So you get them on your schedule. They love their little nap time. It’s great.

Kim Sutton: Oh, we haven’t quite learned that one yet. But the 2:00 o’clock 20 minute nap works great for me.

Dr. Anthony Beck: If you complete the nap, you get a gem.

Kim Sutton: Yes, love that.

Dr. Anthony Beck: You make a double, the one of the things that you really won’t do, you give them a double payout?

Kim Sutton: Yep, absolutely. Can we go back to what you were saying about the testing a little bit earlier? For the listeners who are curious about what their practitioner is, or what they should be getting tested, are there any recommendations that you have?

Dr. Anthony Beck: Yeah, here’s the thing. A lot of times you’ll say, well, they did blood work. Well, there’s a lot of stuff in your blood that you can tell the tale, but there’s also stuff that you can’t tell, the blood. It’s various ones without getting into naming all the different biomarkers. You really need somebody trained or knowledgeable in the workup being based upon your story and what you want to do. So there’s literally 10’s of thousands of quote unquote tests. Given examples would be, well, I’m tired, I’m constipated, I’m dry skin, my hair’s falling out, I’m under a lot of stress, and people go with your thyroid, they just go straight to telling you what it is, right? And then here’s what you should do to support your thyroid. Or, Oh, it’s your adrenals, you need to take this supplement to support. That’s the tricky term. That’s how you know you’re getting BS support. Remember, they have no insight. The patient’s individual story will really tell the tale. A business mentor and coach too, you got to start with an intake, you got to figure, okay, where you’re at, what’s your business, what you’re doing, what do you have?, what are your resources. We got all kinds of things like discourse, and we’ve got SWOT analysis, all kinds of things to kind of quantify and qualify. Well, the patient’s story tells the tale also of what labs we should do. We got to zero in on that. 

Now, there are certain labs that are applicable to everyone because we kind of do what I call my method balance protocol as a systems biology. So we look at all the systems, it’s not disease specific, we don’t just jump with your thyroid, it’s your adrenals, it’s your brain, it’s some quote inflammation, like inflammation is a thing. It’s like saying automobile or like saying website. The point is, where I’m going with that is you get to know the patient’s case, what they’re working with, what’s their unique history, everything that sets them apart from everybody else, and then create a plan of assessing across systems biology. Now, some of the ones that I’m going to do on everybody, one of them would be like, for instance, a urine organic acids test. In that particular test, we’re able to get look at markers for malabsorption in the GI bacterial dysbiosis, fungal dysbiosis, we get to take a look at, remember these little markers in your pee. So when we look at neurotransmitters, when it comes to epi, norepi, dopamine, serotonin, those things are all in there. We could take a look at all the your mitochondrial metabolites, we can leave dial in and see exactly what you’re [inaudible], we can take a look at certain levels of toxins that are in there taxation on your liver and clearance systems, we take a look at all the vitamins, when it comes to the B’s, we have markers to determine levels of methylation, all in just your urine, for crying out loud. So markers like that, people go, well, you need some B12. Well, there’s a marker for B12 called methylmalonic acid, and we can check that in your urine. That can tell us if you have a functional deficiency or insufficiency of B12. The same thing for Foley, the same thing for B1, two, and three. There’s just a bunch, right? 

So those kinds of tests really reveal a whole bunch of stuff and the downstream effects of what’s those four factors manifesting. You should make nutritional decisions only based upon what your current status is, and what your metabolic condition is. Some people need to be higher carbohydrate and lower relative to fat. Some people need to be higher in fat relative to carbohydrate. Well, how do you determine that? Well, we can do it through this particular test. So that way, you know if you should make keto, or if it’s right for you or not. Keto can absolutely, I see it more times and not wreck the hell out of people’s metabolism.

Kim Sutton: Yep. And it is fascinating to me because, I mean, just like you said, I do marketing automation but I can’t see if a funnel is working yet.

Dr. Anthony Beck: That’s right. And you got these different mechanisms, we got all these tools like Infusionsoft and different things like that. And same thing when we’re doing webinars. We can see where everybody checked out, whenever they leave, and you can improve your message to people because this is business. I mean, I’m a serial capitalist. So that’s exactly right. I’m glad you said that because that’s the message. I really want business people and entrepreneurs to understand that you’re doing these things. This is nothing new. I’m just asking you to apply it to your body. We do it for all kinds of things. We look, we do pixels, and we do cookies and we track all these things. We do Facebook ad campaigns, and we take a look at clicks and things, all these KPI’s. Well, where’s the KPI for you? What are you doing internally? I mean, all of those markers and mean things, they’re well established, I’ve been wielding for 25 plus years. I hate to use the term as a budget, but it’s the game changer. It’s amazing when your body is dialed in, and you’re only going to dial it in if you know what it’s doing. And you can only do that by assessing it properly, not just going well. I went to my doctor, he did a Kim 14 panel, and a CBC, and differential, and Olympic panel and everything is fine. Well, that’s taking a look in your pantry to see what kind of food yet, there’s the refrigerator, there’s a storage unit. I mean, there’s more places to look is my point.

Kim Sutton: This is so super fascinating to me because you’re speaking my language now. I mean, when I have clients who are working with a sales page or a landing page and they want to switch 18 things to see performance better, how are you going to tell which thing helps you perform better if you’re changing eight things at once? Or 18 things at once?

Dr. Anthony Beck: That button color is really going to do things, and we shake it, she’ll be flashing, blue, should it be red? We talk about all the funnel hacking stuff and a split test and you’re like, hold on a minute. How do you know what your thyroid is? You’re sitting there saying, well, I’m gonna take this supplement because Gundry said it was there. In my opinion, they’re just all [inaudible], selling people software and plugins for their websites that are just bogging down performance. You just got to cut through all that crap, there’s just so much. And in the business world, because we all want to be productive, we want to be profitable, we want to do our influence, our impact or transformations, all those little buzz words. But what about you? I’m the keeper, the faith. I’m like, Listen, what’s going on with you? You’re the one saying, well, it’s okay for me to do this, and this, but you get away with a lot of stuff. I mean, I don’t know how George Burns, smoke 10 cigars a day and live to be over 100. I couldn’t do that. Right. So my point is, don’t live vicariously through other people, don’t do things based upon presuppositions, you can measure it. All of these things, there are methods out there that are just like the mechanisms you use for your digital business. Same thing.

Kim Sutton: I just want to add one more thing I’ve noticed, I have an amazing client right now who just gets really overwhelmed with all the things that we’re going to be implementing. I found the same thing for me when I was working with one coach, a nutrition health coach. It started all of this right now. Not work one thing in an added at a time. And because I wasn’t working with anybody when I gave up alcohol. I wasn’t working with anybody when I gave up soda. But I didn’t do it at the same time. Have I given up my coffee? No. I really don’t plan to, but I realize that I do not like butter in my coffee because I don’t want to feel like a greaseball for the rest of the day.

Dr. Anthony Beck: And no offense, I don’t really care about offending people. But the thing is, the vast majority of quote, health coaches, if they’re honest with themselves, know that they give everybody the exact same thing. They’re how they have their shtick, they’re keto oriented, their elimination diet oriented, their whole 30 oriented, and they don’t have any training. I mean, zero, okay, because I know the educational ones out there all the way from the different little colleges to even registered dieticians don’t. They don’t get functional lab assessment, there is none of that in their curriculum. They don’t do labs, they don’t do testing. They say, this is what’s healthy. This is how you should eat. And they’re talking things like organic and sustainable eating off the rainbow. But how it all comes together is entirely different. They’re always going to have something that they demonize. It’s gluten, or dairy, or something like that.

Kim Sutton: All the above, everything that you have in your house right now.

Dr. Anthony Beck: Or they won’t tell everybody you need to be keto. Because they’ll go through a course like Mark Sisson thing. He’s got a primal education to put out health coaches, and they paid 5,000 or 2,000 bucks, and now their health coach, or FDN. There’s all these sham organizations that are, in my opinion, they’re just putting out people who want to help people, but they’re not aware that they don’t have the ability to help people because you’re just regurgitating the same shtick, the same whatever. And of course, there’s wonderful people like you who helped them on their back end, and their developer funnels, and their message, and their offer, and all kinds of fun stuff. I get it. But at the end of the day, though, there is a superior way to go. I tell people, be careful of the health coaches, be careful of these folks that really don’t have proper clinical training or experience. And if they don’t back up their recommendations with objective findings, because you couldn’t do any of your business without objective findings if you’re not measuring these things. So when people tell you, this is the way you eat to be healthy, smart, and so forth and so on, will it be based upon what? If you don’t track your ads, and your clicks, and your stuff, or do audits if you’re in a business office and you’re not knowing what marketing departments doing, sales departments doing, HR is doing, what’s the mailroom doing, you got to oversee all these things. You just don’t go, boom, sticking people into the company that didn’t even get a job interview. It’s just a person that says that they can do the job. So that’s how I liken your world, if you will, to my world. Then you got to have systems, you can just do it all at once. You can do the right things but in the wrong order, and you’re going to be in a hell of a place. It’s also about the right order of operations. You got to do things in the right order, even though they’re correct for you. Now, you got to put them in a sequence that you can actually make a part of who your client, or patient, or whoever is on line upon line, precept upon precept.

Kim Sutton: Dr. Anthony, for anybody who’s listening, where can they go to find out more about you, what you do, how they can work with you, and all of that great stuff?

Dr. Anthony Beck: Well, there’s two things. For me, I’m really selective of who I work with, but I also have a whole medical team. I train other clinicians. I have a fantastic preceptorship program for people who really want to learn how to do what we do. So from medical doctors, to chiropractors, to health coaches in denial. But anyways, anybody can find me based upon my brand out there which is dranthonygbeck.com. So D-R-A-N-T-H-O-N-Y-G-B-E-C-K.C-O-M, that’s my personal website. My method in my programs, that’s balancedprotocol.com. Those two places, and you can find those all across social media and Facebook. I have a fantastic group on Facebook called Balance Nation, where we really allow people, it’s a closed group, but you can see, they just can’t see whenever you can ask to join. But basically, it’s where we really get into the nitty gritty of these things, and people can ask field questions without any dogma or any obtuse thinking, so that’s another great place. Facebook group, follow me on Instagram, same thing, Dr. Anthony G. Beck, or Balance Protocol, both of those.

Kim Sutton: That’s it. That’s amazing. Well, listeners, if you are trying not to burn dinner, driving or don’t want to fall off the elliptical because you still have that device attached to you, you can head on over to thekimsutton.com/pp665 at your convenience and find all the links, the resources and transcription right there. You’ve blown my mind, and I want to thank you because you’ve combined speaking your language, with speaking my language which makes it completely understandable to me. So thank you so much.

Dr. Anthony Beck: Thanks for having me. I appreciate you.

Kim Sutton: You are so welcome. Do you have a parting piece of advice or a golden nugget that you can leave with the listeners?

Dr. Anthony Beck: Yeah. The big thing is, it’s central to my message is the fact that everybody is a category one and you need to learn to be not selfish, but self centered. You got to start with you. It’s that proverbial dare I say, put the mask on yourself first. People need to invest in themselves, above all other things. I know it’s tough for us parents to think, but listen, everybody is relying upon you. So make it about you, realize that you are a single entity and you need to find out what’s going on with you, and then make those decisions based upon what makes you unique.