PP 576: Creating Your Chief Definite Purpose in Life with Daniel Gomez
“I want you to look in the mirror and really see… that you can really accomplish what God put in your heart to do.”-Daniel Gomez
Daniel Gomez is the founder of Daniel Gomez Enterprises, a company that helps organizations and individuals in the fields of leadership development, team building, sales mastery and customer service. He is also a powerful motivational keynote speaker, coach and author of the international best-selling book “You Were Born to Fly.” Though seemingly on a smooth run in his career, Daniel Gomez had a sudden turnaround in his life when his wife was diagnosed with cancer. This event reconnected him to the Unknown and he was reborn to be the inspirational person that he is now. He learned that shifting his priorities is what brings true success.
That, then, leads to the question of “What really is success?” Many people define success in terms of money and wealth but deep inside, they are not wealthy. Today’s hot topic will help you gain clarity on the true definition of success. Listen to Daniel’s story as he explains how he transitioned from being a car salesman to the founder of his own company. Best of all, learn how to find your Chief Definite Purpose – your CDP – in life with his practical advice on making priorities, handling business, parenting and many more! By the end of this show, you will learn how to be wealthy beyond riches.
02:45 From a (Car) Dealer to a Founder
08:50 Chief Definite Purpose
11:56 Top Priorities
17:24 Rich vs. Wealthy
21:56 Parenting- Speak the Language of Your Child
28:01 Combating the Scarcity Mindset Trap
32:16 Getting to Visibility
39:45 Establishing People Connection for Free
Connect with Daniel
Telephone: (210) 663-5954
06:42 “Sometimes we’re not ready for a certain part of it, and our eyes don’t see it. We don’t see it.” –Daniel Gomez
11:21 “When you focus on the things that you want to attain,…The people that you need come into your life like yourself.” –Daniel Gomez speaking to and referencing Kim Sutton
12:38 “Your capacity is the ability to take on new responsibilities, the capacity to grow. And the thing is, when you’re out of alignment, when you’re out of order, it’s not blessed, you’re cursing yourself.” –Daniel Gomez
18:12 “When you make that your priority, and you’re just chasing riches, then that’s where the uneasiness and the frustration sets in.” –Daniel Gomez
18:41 “There’s a difference between being rich and having wealth.” –Daniel Gomez
I want them to start looking in the mirror. I want you to start seeing the reflection of who you want to be. The reflection of the potential that you have inside of you that God created in you. Stop looking at the mirror through your past failures, through opinions of other people. I want you to look in the mirror and really see – when you look into your pupils and look into your soul – that you really can accomplish what God put in your heart to do.
KIM: Welcome back to another episode of Positive Productivity! This is your host, Kim Sutton. I am so excited for the conversation that is about to happen today, because my friend Daniel Gomez from Daniel Gomez Enterprises is going to be chatting with you, chatting with me. Regardless of where you are in your life or your spiritual background, I know you’re going to get a lot out of today’s conversation because I get a lot out of every conversation with Daniel. How many do we have a week? Three or four right now?
DANIEL: Tell you what, it has been quite a bit. I’ve got to say, I’ve enjoyed it and I’ve actually learned a lot from you too, Kim. Thank you for having me on your podcast. I’m honored. I’m really, really honored. Thank you so much.
KIM: Oh, you’re so welcome. My dear listener, I want to let you know that Daniel and I have – I would say we have walked side-by-side on quite a journey of growth in the last, how many months has it been? I think we’ve known each other almost nine months? I’d say that the real growth has been in the last five months for us both, would you say?
DANIEL: Yes, I would say actually right after Christmas. I think that Christmas was on the 25th, of course, I would say the 27th, that weekend because we had some stuff on the funnel and I think our friendship blossomed into a brother and sisterhood. I would say definitely five months for sure.
KIM: Absolutely. Daniel is an author, a speaker, a coach in the area of leadership, team development, sales and so much more. Daniel, I would love for you to just jump in, I think you actually just got one of the best introductions that I’ve ever given just because I know you better than a lot of the other guests. I would love for you to share a bit of your journey with listeners so they understand where you came from and how you got to where you are today.
DANIEL: Well, I was in the automotive industry for many years. I started off at the bottom working in sales and they call it walking the pavement, right? You’re walking the pavement, you’re walking to see men every single day and I did that for three years. Just started off on the bottom and became the top salesman, then the salesman of the year and then salesman of the year twice. Sales is my background and over a period of 18/19 years, I moved up to management. then sales manager and new car director. Then I became the GSM (General Sales Manager) and I was the owner of a Chevrolet dealership, I was his right-hand man. That’s where a lot of my skills came from – just over 19 years of doing that. You don’t realize how much you have until you’re put into a situation where you have to go back and reflect on your life.
Up until that point, after about 19 years in the car business, I was like 40/43 years old, I had never reflected on my life. I don’t think. To be honest, to say that I got it on a piece of paper and wrote down: “Okay, let’s look back at what happened and really analyze what’s going on in your life and try to grow from that.” I had never really done that. Then when my wife was diagnosed with breast cancer, this September will be two years, my life just changed. It was just like this – literally, I say this on stage, it’s like I got hit by an 18 wheeler runaway truck, like “Boom!” You have that teary-eyed look like “Oh crap, what do I do? What do I do with this?” I’ve gone through this in my life before when my dad passed away and I have to say that at the age of 26 – and for five years – I served every day, every month. You know, every day, every month and little by little you kind of have one foot in, one foot out and we always went to church, but my heart wasn’t in it. When my wife was diagnosed with breast cancer, it was like God calling his prodigal son home.
KIM: Yes. Now I read your book, you know I read your book. Listeners, maybe we’ll get into why Daniel would know I read his book, but I didn’t realize that you were in the car industry, in car sales, for 19 years. Did you say you owned the Chevy dealership?
DANIEL: No. Well, in other words, I was the main guy. I was a general sales manager, but I ran the whole dealership with the owner.
KIM: Yes, with the owner. Okay. I was gonna say, how did I miss that part? Did I skip that chapter?
DANIEL: You know, I don’t think I really wrote a lot about the car business in that, but yeah, you have these skills. When I started doing this for my wife, when she got depressed after having her double mastectomy, I felt like God was talking to my heart to do the right thing. I didn’t know at the time I was honoring her, but God was wanting me to honor my wife and leave the car business and take care of her. He’s like: “Look, money’s not going to save you this time. You need me.” As we started this journey, I was at home and she was literally asleep because she was recovering from her double mastectomy for almost 46 weeks. She would just lay down on the couch downstairs and we’d walk around and I tend to her. I started reading because she was stable at the time that I started “Think and Grow Rich.” I believe, in my heart and soul, I was ready for “Think and Grow Rich” because I read it and I got fired up inside of me.
KIM: Was it the first time you had read it?
DANIEL: It’s the second time that I read it.
DANIEL: But it’s the first time that I really, really read it.
KIM: Okay, because I was going to say I’ve read it once and while there were a couple parts that I really got, I haven’t had that experience. That’s why I had to ask because I think I have to read it again when I’m really ready to read it.
DANIEL: Well, this is what happens. I think it’s not just “Think and Grow Rich,” but there’s a lot of books that we come across. Sometimes we’re not ready for a certain part of it and our eyes don’t see it. We don’t see it, but I promise you, even if you’ve said: “I’ve already read this book.” You go back and you read it and you’re like: “How did I miss this?” But first of all, you’re at a different level spiritually, you’ve grown since the last time you read it. I highly recommend your viewers read any book that they really, really loved. Go back and read it again because I promise you, you’re going to find more gold nuggets than you realized the first time because you’re at a different stage of your life.
KIM: Absolutely! You know that I’ve been reading more this year and listeners if you haven’t yet listened, I do have an episode that I recently put out about the books that I read in the first quarter of 2019, that’s episode 559, so there will be a link in the show notes. That is one of the ways that I seemed to text Daniel a lot – just taking pictures of excerpts that I’m reading. I don’t know if I’ve ever shared with you Daniel, but I started reading “The Purpose Driven Life” probably five or six times before this year. I was never able to make it past day four, I don’t know. I would like to say I tried, but I can’t really say I tried, but this time and I started reading it on January 1st. Listeners we’re now in May. Okay, I’m still not done, but I’ll tell you that every single time I read a day, because I’ll pick it up and I’ll read a day. Anytime I pick it up, that day was meant to be read.
DANIEL: God works that way. In “Think and Grow Rich,” he talks about writing your Chief Definite Purpose. I remember googling and I found Bruce Lee’s Chief Definite Purpose and it really spoke to me. I kind of wrote his down and outlined his and I just did mine to kind of mimic his and it talks about saying this to reprogram your beliefs, to reprogram your mind. Say it everyday in the morning and every day, twice a day to begin with. So honestly, Kim, for the last year and a half, I’ve been saying my Chief Definite Purpose every single day.
KIM: What is your Chief Definite Purpose? Now you have to share it with all of us.
DANIEL: It’s going to take me about three minutes. [laughing] I don’t mind doing that, but it’s kind of like a story. It’s a story that you write to yourself. I’ll say it. I’ll go through it pretty quick. I, Daniel B. Gomez, I’m a multimillionaire. I have $100,038,978 in my savings account, in my position, which comes to me in various amounts. In return from my millions, I am the highest paid and best international speaker, corporate trainer and confidence coach in the world. I am the next Tony Robbins. [inaudible] I am a TEDx speaker. I, Daniel B. Gomez, am delivering the best inspirational keynotes that impact and change lives. I, Daniel B. Gomez am also known as the best corporate trainer, resilience speaker and confidence coach for all industries. Starting today, I will inspire, motivate, improve, train, and consult the lives of the people I meet. I am a magnet to the health, wealth, happiness, gratitude, success, and millions I desire. My faith is so strong that I can now see this money before my eyes. I can feel it with my hands and I can smell it with my nose. It has been transferred to my account for services rendered. I truly believe with God all things are possible. I, Daniel B. Gomez, I’m living to millionaire life and the future I desire. I live life on a millionaire’s frequency.
KIM: Okay. I had missed that section of “Think and Grow Rich.” I think I need to reread it.
DANIEL: Yeah, it’s actually the first two chapters. I believe it might even be in the first chapter.
KIM: How did I miss that? Clearly I wasn’t ready for it yet.
DANIEL: I’ve been saying this Kim every single day. What it does, it takes you to a different – because you have to remember we [inaudible] everybody, we’re all energy. Our bodies are energy. We’re made of atoms that are constantly moving and we produce a frequency. That’s why when you go to somebody’s house or a get together, somebody either gives off a good vibe or a bad vibe. They invite you to a barbecue or something, you’re like, man, you just get that bad vibe?
DANIEL: Well that’s the frequency of the house that you’re at. And as people, we give off this frequency and the whole thing of life to get you where you want to go is you just have to change the frequency that you’re at. It’s easier said than done, but it can be done. When you focus on the things that you want to attain and you’re telling yourself, I am a multimillionaire. You’re telling yourself, I am the best corporate trainer. When you’re telling yourself these things, the people that you need come into your life like yourself. I mean think about it. There was a hundred and I don’t remember exactly –
KIM: There were 200 people in that room.
DANIEL: There was 200 people there at the New Media Summit in Austin and out of all the people that could have been assigned to me, it was you. Why and who did I gravitate towards you. It’s just how it works because you build these frequencies because like attracts like.
KIM: Yup. Right before we jumped on and right before I found my little recorder button that was hiding, we were talking about how you went with your wife this past weekend to a Dani Johnson conference. You told me to write down in this order, God first, marriage second, kids third and business fourth. I’d love to know if – when you were working as a GSM, before your wife was diagnosed – was it in that order?
DANIEL: Oh no, it was business first. It was business first, and something that they talked about at the conference was your capacity. Your capacity is the ability to take on new responsibilities, new capacity to grow. The thing is when you’re out of alignment, when you’re out of order, it’s not blessed, you’re cursing yourself. I think year after year after year of being out of order, my capacity was just overflow and it was exploding and that’s where the frustration sets in. That’s where the short temper sets in. That’s where the unhappiness sets in. I just – wow, I didn’t realize it like that. Dani does a great job of teaching this and it was a great lesson, but if we put God first, that’s the first thing. When you get God in your heart, you stop doing all those excess activities just to stay busy because you want to be a people pleaser. You want to fill that void in your life, God fills that void in your life.
What they talked about is you have to leave some space to grow. It’s okay to say no. There was this one lady who has her kids and I might be a little bit off on the sport but say their kid’s in hockey, their kid’s in basketball, their kid’s in this. They’re at all these practices where they were running themselves ragged but they’re just trying to keep their kid happy and it’s like, you’re not supposed to do that. It’s okay to say to your kids ‘no’ sometimes. Your relationship with your kid is taking you away from spending time with your husband, well, your out of order there. This whole part really spoke to me because in my own business right now, I mean I’ve been blessed by God tremendously for being my first year and a half in business. I couldn’t have asked for a more amazing start, but it really spoke out to me because I’ve always spent time with God in the morning. What really spoke to me is I was putting God, then my work, then my wife, and then my kids.
It’s funny because when we got back from the conference yesterday, my son came home from Texas State. I had a chance to practice what I learned. I was going to start working, I really wanted to start working and I felt like the Holy Spirit was telling me: “Okay, are you gonna put your son before work or are you going to do what you learned?” I took the time to go downstairs and just talk to him for five minutes. It wasn’t a long time, but just the fact that you are aware of that, I believe God’s going to bless it in the long run. The thing is, we want that instant gratification. We want to get that instant dopamine fix. It doesn’t work that way. We’re so used to having everything microwaved and okay, I get it in five seconds. No, because those seeds that you’re sowing into your wife, into your kids, either if you are aware of it or you’re not aware of it, you’re planting something in their heart and their souls and either you’re edifying them and lifting them up or you’re putting them in second place to what you’re doing, then they’re never going to value themselves the way they should.
KIM: I made it 19 for 2019 lists. I think I shared this with you, Daniel, when I wrote it, and I know I shared it with the listeners, but one of the items on that list was that I’ll have dinner with my family every night of 2019. Now I’ll tell you, all of you, that I have not been perfect on this so far this year, but in all of 2018, I ate dinner with my family 10 times at most. That’s so sad because I was always putting business first. Just last night, my little Zelda, she cuddled up next to me on the bench. I mean with that many people in our family, we have a bench on one side and chairs on the other, but she wanted to sit next to her mom and she cuddled up and then she just wanted to keep on cuddling up. So we went and I took my laptop to bed. I don’t recommend that, but I do it a lot. She just started snoring and I just felt so blessed because I had put her first.
KIM: And I told my husband, I don’t want to move. I love this too much. I don’t want to wake her up. Well coincidentally, pardon me listeners, I haven’t even had a chance to share this Daniel yet. I was supposed to have a call with your VA last night, but when I moved her, she woke up and she was a holy terror. She would not stop screaming and then the other two (kids) joined in. I told your VA, I will record a video when it gets quiet and I will send to you exactly what we need done. I had to put, even in that moment, I had to put the kids first because they were screaming, there was something wrong, but sometimes we just need to tell them to be quiet. Go to sleep.
DANIEL: Yes and I promise you, if you do that and you follow that order of God, marriage, and your kids and then your work is going to be blessed. I see a difference in my marriage, me and my wife are sillier. It sounds funny or dumb but it’s just as amazing just to have that relationship with my wife of just being silly and really enjoying each other. It breaks my heart because I do some coaching, sometimes I do it with one on ones. I hear some of these managers and executives that have these marriages and it’s just like they’re empty and they’re so angry but it’s because they have everything out of whack. We think, now believe me, my goal is I’m going to reach that multimillionaire level, but it’ll come when you’re doing all the other things. When you make that your priority and you’re just chasing riches, then that’s where the uneasiness and the frustration sets in. Just think about it, look at poor Robin Williams. He had all the riches, all the fame, but deep down inside he felt empty.
DANIEL: It’s sad because he was such a talented person and there’s many people with that same scenario. They’re just unhealthy, they’re unsatisfied and unhappy because there’s a difference between being rich and having wealth. Wealth is you’re blessed to be a blessing to the people around you. Wealth is you have wealth in your family, in your relationships, in everything. That’s what I’m after, true wealth in life, not just to be rich and have a big bank account. Then you’re not a happy person. That’s not what was intended for all of us.
KIM: You keep on answering questions before I have a chance to ask them because I was going to ask that. What does wealth mean to you? I think that has been a big shift in me this year, thanks to you. Because I read Dani Johnson’s “Spirit Driven Success” and I never thought about the fact that the more I make, the more I can give and the more I can give, the bigger population I can serve.
KIM: I’m not doing anybody justice by not charging my true worth, regardless of whether or not you are a Christian, regardless of whether or not you serve the same God that Daniel and I do. You have, in my opinion, a responsibility to do your best and to charge your true worth so that you can serve a bigger population with your awesomeness and with your expertise.
DANIEL: Yes, well just think about this. It doesn’t matter what your faith is, and I agree with you on that, but no matter who we are, your listeners out there, we all have children. Whether it’s a boy or a girl, we all have children and we love to see them happy. We love to see them play. We love to see them being kids and grow up and succeed. What parent doesn’t want that? Well, put that picture in your mind of your kids playing, of your kids out there on the playground, having fun and it puts just fulfillment in your heart. Well, the same way we enjoy seeing our children, you know, our creator, our God, loves to see us play and have fun and enjoy life. That’s what we were created for. We read it in the first part of the Bible, it talks about be fruitful and multiply. That’s what we’re supposed to do, be fruitful, right? Produce good fruit and multiply and give it away and how do you give away? How does an apple fall off a tree? It has all these seeds inside of it, one apple falls into the ground and it produces many other trees and that’s how it multiplies. You’re right, you’re blessed to be a blessing.
KIM: You had me thinking, I’m sorry this is not fair to you, but when you were saying be fruitful and multiply, one of my twins last week was singing, Mama has a baby in her belly, over and over again. I’m like ‘Heaven help me.’ No, I do not. I am not pregnant. The kitchen is closed. You’ve heard me say before that I burn everything I cook. You know, I’m trying to do my best to raise these kiddos that I baked in my oven for all those months, but I am not having more children but you just had me thinking about that. In the spirit of be fruitful and multiply, we have that responsibility to pass on what we’re learning to our kids. I’m seeing a great difference in what I’m trying and what I’m doing my best, perhaps I should say, to teach my children versus what I was taught.
And I’m not saying that my parents are bad parents by any means. They always taught me that I could do anything that I wanted to do, when I could go to whatever college I wanted to go to. But that was the path, they preferred that I go to some type of school after high school, but that was the given path. [background noise of kids playing] But now, I’m teaching my kids I just want you to be happy. One of them, my 16 year old, I asked him: “What do you want to do after high school?” And he said: “I want to be an accountant.” Daniel, I didn’t even know you like numbers. He has a job and at the end of every summer, his money is gone. I’m like: “Dude, you want to be an accountant? Why?” He said: “Because they make a lot of money.” And I said: “Okay, we’re going to work on this. What do you really want to do?” “Oh, I want to be a major league baseball umpire.” “Okay, well there we go.” And I did, there was a whole other part of the conversation. But why? Why do you want to do what you want to do? And if you’re on the answer is money, try it again. I would love to know what you think.
DANIEL: Yes, I mean it’s just, you’re right. Kids are dear to my heart. I volunteer and I partner (with) one of my corporate sponsors where we give back to the community, to our youth here in San Antonio. A lot of these youth, a lot of these students just want to fit in. They want to fit in because they don’t fit in, they feel at home. The reason they feel that – sometimes it’s because of the way we talk to them. Even we had an imagination as a child and we lose that imagination because life takes its toll on us, so regardless of what they might tell us they want to be, encourage them to do it. I made the mistake of doing that because I wanted my son to be a football player and not in a band.
I know you have more than one, you have a couple of girls, but even though you have two girls in your house, you mother them differently because they have different personalities. I really want your audience to understand that. Speak the language of your child. Speak their language because they don’t have ADD, they’re not disordered. They’re just like me, a sapphire. They like to talk. They’re active. That’s the way they were created by their Creator because everybody is unique and we all have gifts. No one is the same. I think we heard our youth and I was guilty of this. And what happens is I’m real expressive. I’m outgoing, my son is not, so the more I wanted him to be like me, guess what? It just shut him down.
We need to be careful of that as parents because they have so much potential inside of them that it’s our responsibility to try to extract that out of them. You definitely want to edify and encourage your children and just tell him thank you. Tell them you appreciate it. I want to share this with your audience because I think this is huge. I think as parents we tell ourselves, I have to go to work. I have to wash the dishes for the kids. I have to wash the kids’ clothes. No. I want you to do a mind shift right now and say, I don’t have to. I get to wash my daughters clothes. I get to cut the yard that God blessed me with. I get to go to work because I have a job. I get to take care of my family. I get to be alive today. believe when you change your I have to, to I get to, I think your life would improve dramatically with that mindset.
KIM: That was a huge shift for me. I don’t mean to make a joke out of what you just said, Daniel, but another huge shift from the have to’s to the get to’s was I get to teach my older children how to do those things so that they can learn how to earn.
KIM: You know, stop expecting. I do believe that we can work towards getting anything we want, but I see so many kids who now just put their hands out and expect, expect, expect including my three youngest and well, and actually my two oldest too. Listeners, if this is your first episode, I have five kids, four year old twins who are boy/girl, a five year old daughter, and 13 and 16 year old sons. I’m sure I was a little bit of the same way too, but I did grow up quite differently. It seems like a “give me” game a lot of the time. Give me, give me, give me, give me. It’s like, well what are you going to learn in order to get that?
KIM: My 16 year old now knows how to cook meals better than I do. He does not burn them Daniel.
KIM: He can cook a fantastically awesome meatloaf to the point that my husband doesn’t even want my meatloaf anymore, which by the way, when I didn’t burn it, was really good. My 16 year old can cook a really good meatloaf. He does dishes. He does his own laundry and the 13 year old, his job is laundry. So I would love actually, I don’t mean this to be a “Learn from the Kids” episode, but I think that the 13 year old is going through a lot of what we as entrepreneurs go through a lot. Actually, he taught me the definition of F.O.M.O., quite literally. I mean, I did not know what it meant until he told me but he’s popular and he’s always afraid that if he does not accept the invitation of the popular kids, then he will never get asked again. I think a lot of entrepreneurs get into that same trap as well. It’s a fear of missing out. If I don’t do it now, I’ll never have the opportunity again and unfortunately, a lot of entrepreneurs drive themselves into deep debt. And you know, they get caught up in shiny objects syndrome because they’re in the scarcity mindset. If I don’t do it now, I’ll never have that opportunity again. How do you combat that?
DANIEL: You know, it’s funny you say that because just yesterday we went to Dani Johnson. We got back from Dani Johnson and really, I mean her conferences are amazing and they’re literally all day. I think we were there from 9:00-10:00 on Friday and then we were there on Saturday from 9:30-9:00 and then Sunday we’re there from like 9:00-6:30, but we were there all day. So I got home and I had messages on Messenger and this guy was telling me about a webinar and then he was kind of persistent. If that happens, a lot of times I block them, but I’m trying not to be mean anymore. It was like: “Yeah Daniel, you would love this webinar.” You know what man, I got so much content that I just came back from a three day conference. I’m going to reflect and really meditate and marinate in what I’ve learned for the rest of the month, maybe the next two month and a half. And he goes: “Oh man. You’re being so serious.” I said no. It’s exactly what goes with what you’re saying. If you know what you want in life, you won’t allow these people that come into you(r life) and show you that shiny object, that gold coin that it looks like it’s the next best thing. There’s no such thing as overnight success. There’s no such thing as get rich quick. It doesn’t exist. But so many of us will get these inboxes or we get these invitations to these webinars that we’re chasing all these different courses and all these opportunities and it’s like no. What I said yesterday on my video is plant a seed, water the seed, fertilizer the seed, prune the seed and then it starts to grow and you water and you maintain it and then it’s going to grow.
If you’re planting seed after seed after seed, well if you’re not watering your seed properly, it’s going to die off. And that’s what many of us are doing, because if we’re not getting the results we want within a month, this doesn’t work, let me do something else. And then next thing you know, you get into this process, the habit of quitting, giving up, quitting, giving up and you don’t even realize it. When if you just stay focused on what you want to do and stick to your guns? My primary business is I’m a keynote speaker, corporate trainer and confidence architect. That’s what I do. I’m a keynote speaker, corporate trainer and confidence architect. Under that you have speaking, whether it’s to a school or whether it’s to a corporation like I’m going to do this afternoon at two, or whether it’s corporate training inside of a dealership or whether it’s an Allstate agency or where it’s at AT&T. And the confidence architect, it could be business and life coaching, whichever one you want. But that’s the umbrella, I don’t want to do any other network marketing. I don’t want to do and then just let some people get offended because they’re not mature enough. And it’s like: “No, I’m focused. You should be happy for me that I know what I want.” [laughing] Does that make sense?
KIM: It absolutely makes sense. So I wasn’t sure if I was going to get into this, but I’m just going to share with the listeners that the way that you and I started working together was on your funnel. And I’m going to pick on you for a second, but in a loving way. A lot of entrepreneurs, and I wouldn’t have to say that you and I are both guilty of this, think that just getting our funnel built is the magic ticket. You know, we’ll get our funnel built and then all of a sudden we’re going to have all these leads and we’re going to make lots of money, but.we forget that the funnel is just one of the pieces. The funnel is sowing the seed and the water, as you were just talking about is okay, well what about the visibility? What are we doing to get it out there to drive people to the funnel. I think a lot of people forget about that.
KIM: And sorry Daniel, I don’t mean to pick on you. I know you were a little bit guilty of that. I know I’ve been guilty of that, but we can’t just put it up and it’s not “Field of Dreams” here, people. If you build it, they will come. That was a good segway, wasn’t it?
DANIEL: No. [laughing]
KIM: We actually do. It’s not “Field of Dreams” in entrepreneurship. If we build it, they will come if we get out there. I believe it is our responsibility and actually in “Spirit Driven Success,” Dani Johnson talks about it where it’s our responsibility to get out there and share our purpose.
DANIEL: Yeah, and I’m glad you said that because I think something that you told me was okay, get out there and get on podcasts. And I really, I was, but I really wasn’t active and you’d be proud of me. Just yesterday alone I was on two, today is three and then I have another one on Thursday, which is four. And then on Friday I have number five. So it’s like –
KIM: You have five podcasts this week?
DANIEL: This week I have five podcasts.
KIM: Okay. Listeners, I don’t know if you realize what that means as far as visibility goes and I’m going to take from somebody that Daniel and I both know. But let’s just imagine that each one of those podcasts has a listenership, and I’m being modest here of 500 people. So in five hours, now Daniel has reached 2,500 people. I mean, that’s a possibility and who knows who those 2,500 people could share the episodes with. I mean, that could easily just spider web out and be visible to tens of thousands, if not hundreds of thousands, of people. All it takes is one, one person to share and then all of a sudden bang. There it goes.
DANIEL: Yeah, and I want to share something with that. I want to take you back. I did a live video many, many months ago and I got an email today, actually last night, but I read it this morning. Daniel, I just want to tell you I loved your video. I saw your video on somebody else’s Facebook page and you’re really spoke to me. I just want to say thank you. And I was like: “What? Hey, what video was that?” Well, this video, I made this video [inaudible] like four months ago. So the reason I say that Kim, is when you put content out there, when especially like on Facebook or Instagram or Twitter or on LinkedIn, it’s floating. It’s an endless timeline, especially on Facebook because it just stays out there. If you’re not doing videos, live videos or just recording videos and putting live content or video content in general out there, when you join that with podcasts, podcasts are there forever. They’re not going to (go away). When I looked at Kim’s podcasts, you have stuff from many, many months ago that people can go back in and listen to.
KIM: I just received word from iTunes yesterday that they have approved the archive show, which is the first 300 episodes. So it’s not just many, many months ago. I mean, it’s years ago at this point.
DANIEL: But that’s the, and so –
KIM: Is it not crazy to think that somebody could listen to this conversation in 10 years and say: “Wow, Daniel, you impacted me.”
DANIEL: Yeah. And I literally think God is speaking to me through this Kim because just this morning I got a text message. I had the email come in this morning and then I had a text message on messenger that says: “You know, I want to say when we spoke last time on the phone and you prayed for me, it really helped me get my life together.” And I hadn’t spoken to this person probably in about three months. When I write you a complimentary discovery session or whatever it is for coaching, I mean I love to help people out, but to hear that 90 days later, three months later, you can’t put a price tag on that. I want to let your audience know there’s a time.
Yes, we all need to make income where this is a business, but I promise you – if you put relationship before profits, the profits are going to more than be there. Then you put relationship before profits, you put people before profits, the profits going to be there. I promise you they are. Because that’s just the way it works. Whatever you sow, you’re going to reap. You’re sowing helping people, or your sowing carrying that, and I think that’s evident with mine and your relationship. If we’re going to be honest Kim, I think there was a couple of times that, you know, you got a little bit frustrated with me, but we learned to work through it and we learned to communicate. I learned to value you and then, since I valued you more, you valued me more. I think our relationship has blossomed because of that. It’s like ‘What can I do to serve Kim?’ instead of saying ‘What can Kim do for me?’
KIM: Absolutely. Listeners in full transparency, I told Daniel: “Dude, you’re not my only client. I’m trying to spend time with kids.” But I was just going through a rough time and I later apologized for the attitude that I gave and so much has come out of that. I’m sorry Daniel, I hope that didn’t embarrass you. But I think we all need to learn when that’s necessary and I hope that you’ve done it in the past and that all listeners learn when to say it because one of the things that my husband taught me, going back to the reaping and sowing, is ‘Be the Bonsai.’ We are driving home one day and he says: “Be the Bonsai, baby.” We were on our way to our first ever soccer game as a whole family of seven. It was for my soccer-player son. The client starts texting me: “Kim, I need you to build a funnel out.” And I’m like: “Okay, when?” “Right now” I’m like: “I am on my way to a soccer match.” “Well, I’m sure there’s got to be a McDonald’s nearby. You know, you can get Wifi.” Like, what? You want me to give up the soccer match where it’s the first one with the whole family to go build your funnel. That’s when he told me ‘Be the Bonsai, baby.’ Cut off the weaker branches and let the stronger ones grow. I know that when we’re working on building our business, we can often think, I can’t say that, my business is going to shut down because I express myself and I draw the line and I establish boundaries, but not when you’re actually making yourself stronger,
DANIEL: Yes, just amazing. It’s just amazing when you do that. It just, something that I’ve learned Kim, is you cannot out give God. I honestly tell you when I really just, and it’s not all giving him just – I’m not talking about financially, just in relationships when you pour yourself into people, I mean, I’m going to go back to me and you. We started off with the funnel. We’ve done so many other things together, but it’s because we’ve built a relationship and relationship is like building your business. I’ll go back to what I mentioned earlier is that, as an entrepreneur, we want things to be done today, now. I want my business to be making $100,000 now or even $50,000 whatever your goal is, but if you’re not building those relationships and valuing the people, it’s not going to happen, you’re going to have a lot more learning curves. You’re going to have a lot more, you’re putting more roadblocks in front of you.
I say that humbly because it’s a lesson that I had to learn because growing our business, my mindset was, okay, you’ve got to close the deal today. Buy a car today. Close a deal today. Come on. That was our mindset, right? They’re here, let’s get the deal closed. And that’s what that mindset in entrepreneurship was doing to me, sabotaging me to be honest with you.
DANIEL: You either grow up real quick or you go out of business because I don’t care what business you have, whether you’re an entrepreneur with a brick and mortar or you’re an entrepreneur speaking, coaching or you’re a podcaster, if you do not have sales in your business, your business is going to die.
KIM: Absolutely. I know you and I are both on LinkedIn and active on LinkedIn. One of my past clients had an automated LinkedIn software, which by the way, listeners, it’s actually against LinkedIn’s terms of service so I wouldn’t necessarily recommend it, although it’s a great tool. Okay? I was evaluating our LinkedIn strategy and by our, I mean my team, using my LinkedIn account. And Daniel, how many messages would you say you get a day from LinkedIn or maybe a week where a new connection just jumps in and tries to get you on a sales call? A lot?
DANIEL: I would say I get at least, realistically, I would say about five to six a week.
KIM: Yes. I get ideas in the shower all the time or when I’m trying to get to sleep. This past weekend or on Friday maybe, I had this huge idea. I was like, you know, rather than trying to get them on a virtual coffee, get to know you because a lot of people are cynical of virtual coffees these days because they’re like: “What is Kim trying to get this on me?” And honestly, it wouldn’t be anything, I just want to get to know you. I was like: “I’m going to try out this new strategy.” I tested it on my list this week. As my podcast listeners, I will share with you what I shared with this list but I was like I am going to offer to share their content so I sent an email to my list. I want to share your content. That’s what the subject line said and I let them know that if they had a piece of content, video, blog article, podcast episode, anything that would serve my community in the areas of (my company’s pillars of) Self Care, Systems or Support, here’s a form. Submit it and we will happily share it with my community of 50,000 plus people. We’re not asking you for anything, no strings attached, you’re not going to pay for it. This is not anything like that.
KIM: The feedback has been amazing. That was just my list alone, our social media cue is now full in buffer for the next couple of weeks and now we’re going to use it. We’re going to take it. And listeners, I would love to know if you try this as well, we’re going to take it to our LinkedIn connections or Twitter connections, like the ones that my personal account is following into our Instagram connections and do the same thing there too. After we get through all the people who submitted from the list, what content can we share for you? People are just dumbfounded by the fact that I’m not asking for anything and I’m getting to know more about the people.
DANIEL: That’s why I wanted to do the regular emails, I have probably about a thousand emails, I put out an inspirational quote every week and it’s nothing, I don’t ask for anything. You would be surprised. You know, out of the people that I meet, you always have your ones and twos that’d take me off of it. But when you give them something like that, like I did a quote Monday and they were like, thank you so much for just the quote. It made my day. When you give value, then they’re more open to receive what you have to say to them.
KIM: Absolutely. Daniel, I have loved every second of this conversation, but I want to be respectful of your time and the listeners time. So can we jump into your book for just a moment, “You Were Born To Fly.” Can you tell us how that came about?
DANIEL: You know, my book, I didn’t think I could do it. I’m going to be honest. I went to a John Maxwell conference to get certified as a speaker, coach and trainer. I went to their school in Florida and I met some authors and I was starstruck. I was like, wow! There was this one guy that was launching his book and I thought it was the greatest thing since sliced bread. Really did think that. I came home and didn’t really have it in my heart to really write a book but the thought wouldn’t leave my mind, so I started looking at that. One publisher wanted $20,000, another one $15,000. By the grace of God, I found somebody that really, really helped me, Mr Darren Palmer. He’s my friend on Facebook and on LinkedIn. Darren Palmer guided me, coached me. He asked ‘you’re going to write this book. I’m not going to help you. You’re going to write it.’ So what’s his formula? What his process? I did it. I wrote it in 60 days.
And of course, subconsciously I’m thinking like: “Man, I hope it moves people.” Well, by the grace of God, it became a bestseller and then became an international bestseller. And people love it. They said: “You know, whenever I need a word of encouragement, I’ll go back and reread a chapter of your book or we read your book.” It’s an easy read. You can read it in two days, if you put your mind to it. And I did it. And it’s really been a blessing because it’s somewhere, it’s like I go and I’ll give a book and somebody will read it and just the testimonials that I get. How it changed their lives and helped improve their thinking. I say that because maybe there’s somebody in your audience right now that wants to write a book and had been scared to think that they don’t have anything to bring to the table. Well, let me tell you, your personal story, somebody needs to hear part of that and then just mix that with your content. That’s what I did and people love it. I think, correct me if I’m wrong Kim, but I think there was a couple of golden nuggets here and there, wasn’t there?
KIM: Just a few. That was being sarcastic. Yeah, there were a lot of golden nuggets. We took the book and we ended up making a workbook out of it so that listeners aren’t just reading it. Because Daniel, how many books have you read where you read it but you didn’t really dive in?
DANIEL: Several, many books.
KIM: Yeah, but now there’s a workbook by the way. Okay. This is a plug for Daniel because I just looked up the URL for your landing page. If you want to get a free copy of Daniel’s book, I’m making a shortened link for you, Daniel, right after we hop off of here. You can go to DanielGomezinspires.com/book, our current slug was too long. We’ve got to rethink that, but go to DanielGomezinspires.com/book and you can get the ebook version for free of “You Were Born To Fly.”
Sorry to put that into your mouth for you, but I would love for you to share with listeners where they can find you online, connect and share their aha’s with you. Also listeners, I always invite you to head on over to the show notes page at thekimsutton.com/pp576 where you will find all the links that we have talked about and you can also leave comments down below and I will share whatever aha’s you had with Daniel as well. But Daniel, where can listeners find you online? Where’s the best place to connect?
DANIEL: The best way to connect is to actually Google me. Just put Daniel Gomez Inspires. If you Google Daniel Gomez Inspires, it brings up my LinkedIn, it brings up my Facebook, my Twitter. It brings up everything about me. If you put Daniel Gomez Inspires on Facebook, I’m at Daniel Gomez Inspires on Facebook. On Twitter, I’m at Daniel Inspires On Instagram, I’m at Daniel Gomez Speaker and Daniel Gomez Inspires. So my website is: DanielGomezspeaker.com.
On DanielGomezspeaker.com, what I’m going to do for your audience Kim, since you’re the founder of my funnel and I’ve been selling it, the 12 weeks have been going for $997. What I’m going to do for your audience right now, whoever goes to my website at DanielGomezspeaker.com, they click on 30 day transformational program, they buy that and I’m going to upgrade them for free to the 12 week personal growth program at no additional charge. They’re saving over $600 and that’s my gift from me to you for your audience.
KIM: Wow. So listeners, if – Daniel, how should they let you know that they listened here? If they want that upgrade, just send you a message?
DANIEL: Yeah, just tell them to send me a message on my website DanielGomezspeaker.com
DANIEL: Just send me a message, Hey, I just purchased your program and I was on Kim’s podcast and that’s the way I’m going to do it. So that’s what I’ve been doing with other specials that I’ve been rolling. Send me a message to my speaker website there, so I’ll definitely do that for you and I’ll upgrade you eternity. You just pay us the low investment and then from there, I upgrade you and you get $600 worth of savings.
KIM: Fabulous. So again listeners, if you are driving, if you are trying not to burn dinner, head on over to thekimsutton.com/pp576 and you will get the link there. Daniel, as always, it’s been absolutely amazing chatting with you and I know we’ll be chatting again multiple times this week. What parting piece of advice or a golden nugget do you have for our listeners today?
DANIEL: I want them to start looking in the mirror. I want you to start seeing the reflection of who you want to be. The reflection of the potential that you have inside of you that God created you with, and stop looking at the mirror through your past failures, through opinions of other people. I want you to look in the mirror and really see, when you look into your pupils and look into your soul, you will truly see that you can really accomplish what God put in your heart to do.