Using LinkTr.ee? Do This Instead…
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QUICK NOTES – USING LINKTR.EE? DO THIS INSTEAD…
Are you an avid Instagram user? Do you use it to gain additional visibility for your business? Are you using LinkTr.ee? If you answered “yes” to all of the above, this video is for you!
Kim Sutton shows the benefits of using a strategy like Linktr.ee provides, and the reason why you shouldn’t be using Linktr.ee but another set-up instead.
Get ready to see your website traffic increase as you move off Linktr.ee and implement this new Instagram link-sharing approach!
We welcome you to get started building your own Feel Good Funnel by signing up for Kim’s FREE 4-Part video training at https://thekimsutton.com/fgf.
In addition, you’re invited to join the FREE Positive Productivity Facebook community at https://thekimsutton.com/group.Are you an avid Instagram user? Do you use it to gain additional visibility for your business? Using LinkTr.ee? If you answered 'yes' to all of the above, this video from @thekimsutton is for you! https://thekimsutton.com/using-linktr-eeClick To Tweet
(Transcription not yet cleaned up but thanks for checking it out!)
Hey, Positive Productivity Family. Welcome to another session of feel good funnel Friday’s. Today I’m going to go a little bit off topic from the strict funnel conversation because I’m not going to be talking about lead magnets or setting up your email nurture sequence. But instead, I’m going to be talking about how to get people into your funnel. And one of the first things that we need to be doing is being getting out there and visible, right. So one of the ways that I see a lot of my connections getting visible and I do the same is by getting on Instagram. Now, every time well, not every time I would say maybe 60% of the time that you post on Instagram I want to see in your caption, I want to see you right click the link in my bio to get that into debt. You know more information. So Send them to a podcast episode, send them to a blog article, give them a freebie, but the mistake that I see a lot of my connections making, and I hope that this company doesn’t come back and sting me for it is that they’re using LinkTr.ee. Now LinkTr.ee is a great tool because and I’m going to show you how it works. Let me just share my screen. A lot of my connections are using it. And what I did was I came in just a few minutes ago and I clicked on three out of the four of the first profiles that I saw come up in my feed. So coincidentally, no, I I clicked on four out of the five profiles I saw of those four, three out of them are using LinkTr.ee. And let me show you what it does. It’s a simple link you don’t put in your website, but instead you put in LinkTr.ee forward slash and then your username and when somebody clicks on it, it takes them to this page. Where you can click on a variety of different options. This in itself is a great idea. But the reason why I don’t want you to do this, and I’m going to show you what I want you to do instead is because it’s not taking people to your site. Google loves seeing people go to your site directly. They don’t want to see people go to LinkTr.ee. I mean, right now you’re driving traffic to a LinkTr.ee and not to your site. And then they’ll click on one of these options. And chances are after they go to whatever link they want to, that’s the end of the website visit, the bounce rates gonna be 100% because the person didn’t click through any further than whatever this first thing was that they clicked through to. So for example, if I clicked on Maria Elizabeth’s article here at the top, read the article and then closed the browser or close the browser tab. After I looked at that article, That would be a 100% bounce rate. What Google wants to see is that people go to the article or to another page on the site, and then they click through to another page. So I’m going to show you a couple other LinkTr.ee s. Not that I’m trying to promote their services. I mean, if you can’t do what I’m about to suggest, then LinkTr.ee is a good alternative. But again, what you’re doing is you’re sending traffic to LinkTr.ee instead of to your site. So this person has a different background actually does. My friend Michael Levitt is using it, Michael, I’ll be sending you an email today with a different suggestion. But he has a white background, and you can see all these different options. What I want you to do instead and I’m going to show you on my profile is that in my profile, instead of having a LinkTr.ee, which I used to have, I have a link to my own site. It’s thekimsutton.com/instafam And where that takes you is an actually an Instagram page and a landing page on my site. Specifically, I have a video at the top. And then I have anything that I might be offering to the person down below. What I would like to do in the future is maybe put a YouTube feed up here with my latest video, maybe have a blog feed with my latest blog article, or a podcast feed with my latest podcast episode. But any of the opt ins that I’m inviting people to go to are right here as well as a variety of other ways that they can get involved in the positive productivity community. Now what happens is, because they’re already on my site, if they click through to something else, it’s no longer a bounce. So for example, if they come here, and they want to Go get the
the work smarter, not harder challenge, then they’re going to click, and they’re going to go to the signup page for that. Right? So it’s still on my site. It’s a mask URL, just so you know. So even if a KIM sutton.com forward slash work smarter, not harder, I think. But I have a masked URL so that it makes it easy for other people. But because it’s still on my site, it does not prove or it does not show as about this is telling Google to keep on sending traffic to my site. Whereas if you keep on sending people to LinkTr.ee, it’s going to keep on telling people to send people the LinkTr.ee, and then it’s going to dissuade them from sending people to your site because the moment that they get on the page that they click through to, they’re bouncing off because they may not be going anywhere further. I would love to hear yours. thoughts on this video, I’d love to hear how it works for you when you set up an Insta fam or Insta friends or whatever you want to call it page on your site. So make sure to leave a comment down below with what you’re going to consider doing for your own company. How are you going to tell Google that your site’s credibility is worth sending more people to and the first step is stop using LinkTr.ee and set up an Instagram landing page on your own site. I’m going to be back next Friday with another piece of another video similar to this, I have a whole idea already set up with how you can be harnessing the power of your four fours. If you don’t know what a 404 is. Now you’re going to find out next week. So make sure to like this video. Like the page subscribe, turn on notifications. So that next week, you know when I have another video out or when I go live. Again, leave your comments down below and with all this said and go Fourth and make it a positive and a productive day.